Kruse recently organized the Copenhagen Sustainable Fashion Summit. She says: "I have worked in the fashion industry for nearly 20 years, and it is a wonderful and exciting industry, but it is also one of the largest and most polluting in the world."
Eva Kruse, Danish Fashion Institute —
Kruse recently organized the Copenhagen Sustainable Fashion Summit. She says: "I have worked in the fashion industry for nearly 20 years, and it is a wonderful and exciting industry, but it is also one of the largest and most polluting in the world."
Courtesy Eva Kruse
Swedish chain store H&M is one fashion brand leading on sustainable fashion. H&M says their Conscious Collection, which pictured dress comes from, uses adapted and greener materials like organic cotton and recycled polyester.
H&M Conscious Collection —
Swedish chain store H&M is one fashion brand leading on sustainable fashion. H&M says their Conscious Collection, which pictured dress comes from, uses adapted and greener materials like organic cotton and recycled polyester.
Copyright Kacper Kasprzyk/H&M
H&M's head of sustainability, Helena Helmersson says, "Customers are becoming more and more aware ... As a big player we can help drive demand."
H&M Conscious Collection —
H&M's head of sustainability, Helena Helmersson says, "Customers are becoming more and more aware ... As a big player we can help drive demand."
Copyright Kacper Kasprzyk/H&M
Amanda Seyfried attends the UK premiere for the film "In Time" wearing a blue tuxedo-style blazer and shorts from H&M's new sustainable fashion collection -- Exclusive Conscious.
Amanda Seyfried —
Amanda Seyfried attends the UK premiere for the film "In Time" wearing a blue tuxedo-style blazer and shorts from H&M's new sustainable fashion collection -- Exclusive Conscious.
Getty Images
Oscar-nominated and Golden Globe winning actress, Michelle Williams wears a evening dress from the Conscious Collection by H&M to the 2011 BAFTA Awards in London.
Michelle Williams —
Oscar-nominated and Golden Globe winning actress, Michelle Williams wears a evening dress from the Conscious Collection by H&M to the 2011 BAFTA Awards in London.
Getty Images
Another ethical brand, Trash-Couture, already has a superstar clientele including Penelope Cruz, Rachel Weisz, Kristen Dunst and Celine Dion.
Trash-Couture —
Another ethical brand, Trash-Couture, already has a superstar clientele including Penelope Cruz, Rachel Weisz, Kristen Dunst and Celine Dion.
Courtesy Trash-Couture
Trash-Couture say they want to show that sustainable fashion can be sexy and desirable but with less impact on the planet.
Trash-Couture collection —
Trash-Couture say they want to show that sustainable fashion can be sexy and desirable but with less impact on the planet.
Courtesy Trash-Couture